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Bob Cargill’s podcast, ”Bob Cargill’s Marketing Show,” is a series of commentaries and conversations on the trends, developments, topics and issues that are on the minds of marketers, advertisers, social media and PR professionals today.
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Wednesday Jun 27, 2018
Wednesday Jun 27, 2018
Look all around you.
Walk through an airport terminal.
Stroll along main street.
Ride in an elevator.
Sit on a bus.
Everybody is important.
Everybody thinks the world revolves around them.
You. Me. Everybody.
That’s human nature.
That’s what you have to understand if you’re a business or brand.
Everybody is important, especially your connections, customers and constituents, especially those on the receiving end of your messages.
The world revolves around anyone you happen to be trying to communicate with and convince at this moment in time. Their wishes are your command.
Everybody is important, especially those whose attention you covet.
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