12.8K
Downloads
193
Episodes
Bob Cargill’s podcast, ”Bob Cargill’s Marketing Show,” is a series of commentaries and conversations on the trends, developments, topics and issues that are on the minds of marketers, advertisers, social media and PR professionals today.
Episodes
Thursday Feb 22, 2018
Thursday Feb 22, 2018
How do you score on social media? Did you know...in a typical NBA basketball game, each team takes approximately 80 to 90 shots? And if 50% or more of those shots are made, that's considered really good. How about you on social media? How about your business or brand? If you expect to score, you have to shoot. If you don't score, you can't win against the competition. Sharing content on social media is like taking shots in a basketball game. Winning businesses and brands put a lot of content up on social media because not everything they share is going to resonate with their audience. What about YOU? What about YOUR business and brand? How do you score on social media? Make sure you're taking enough shots to win!
Wednesday Feb 21, 2018
Wednesday Feb 21, 2018
If you're a business-to-business (B2B) marketer, you need to have the areas of video, events and influencers on your radar, according to this article ("How Millennial Marketing Is Changing The Future Of B2B" by Kate Talbot on Forbes.com https://www.forbes.com/…/how-millenni...) I read recently. I couldn't agree more. Here are my thoughts...
Tuesday Feb 20, 2018
Tuesday Feb 20, 2018
Chloe Kim jumped, twisted, turned, somersaulted and flew her way to a gold medal recently on her snowboard in the women’s halfpipe competition at the PyeongChang 2018 Winter Olympic Games. But what caught my attention almost as much as her prowess on a snowboard was the fact that she used Twitter during the competition. Yup. Chloe somehow found time to tweet about being “hangry” because she hadn’t finished her breakfast sandwich.